Rifkin mentions several times during his lecture that we cannot enter into the Third Industrial Revolution with technologies that are built for the Second Industrial Revolution; that is, we need to utilize a system that favors horizontal integration vs vertical integration. Centralization, close source, and trade secrets are dead; decentralization, open source, and transparency are the future. Do these values sound familiar? These new values are what EOS is being built upon, and therefore, it makes sense that EOS blockchain should be a major player in collecting, storing, and disseminating the IoT.
To start, blockchains are trustless systems, and therefore the perfect tool for navigating the inevitable challenges that arrive with human interaction and negotiation. The data that blockchains collect is immutable, widespread, and easily searchable, all without the cost, inefficiencies, and risk associated with centralized systems. These public ledgers lend themselves well to the Third Industrial Revolutions goals; instead of relying on big conglomerates to analyze and piece out the data being collected by the IoT, we, the blockchain community can do it ourselves. And, with the EOS software, we can do it well.